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Cleveland Building & Construction Trades Council - Website

Category: Web Design

Description

When you take an alliance like the Cleveland Building & Construction Trades Council, the phrase “there’s strength in numbers” comes to mind.

The CBCTC has the unique responsibility of promoting the work of more than 31 affiliated unions and district councils and the impact the work of more than 10,000 highly-skilled craftsmen and women has on the communities throughout Northeast Ohio.

In late 2014, the CBCTC turned to BMA Media Group to help rebrand its organization and launch a new website to highlight the collective work of its member unions.
 
The first step was creating a new logo for the CBCTC.
Cleveland Building & Construction Trades Council New Logo

When creating a new website for the CBCTC, BMA had to design something that would not only be visually dynamic but also easy to navigate through what could become an overwhelming amount of information if not organized properly. We created sections for construction issues and recent projects, as well as individual pages for each member union of the CBCTC. A news section and calendar were included to keep visitors to the site up-to-date on the latest projects and events that the CBCTC wants to promote, because a static website is really nothing more than an online brochure.

In addition to the new logo and website, BMA is also working with the CBCTC on a marketing campaign to further familiarize local contractors, business owners, and elected officials with the work of the alliance to improve the construction industry and the community.  This campaign features both print (brochures, newsletters) and video elements that BMA creates fully in-house.

For nearly 25 years, BMA Media Group has been dedicated to working with union construction trades – from the International level down to individual Local Unions – to overcome the unique and varied challenges they face. Let us help you get started with your union marketing needs today.

http://www.cbctc.org

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